The Swiss beauty concept

Swiss beauty products are becoming a bestseller for beauty connoisseurs worldwide.
They are known not only for their retro design packaging but for all the best of ingredients, science and technology. So, it is more the wow effect after you have used the product a couple of times rather than when you first see it on the shelf.

IRMA selected three Swiss brands you should keep in mind and we had a chat with the people behind the brand.

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WELEDA

A chat with Tassja Damaso, PR Manager Germany

IRMA: Why do you think Swiss Skin Care products have such a good reputation?
Tassja Damaso
: Switzerland’s values such as high-quality standards, reliability and understatement also reflect on Swiss brands and their products. The quality of Swiss products usually speaks for itself.

IRMA: What makes your product/brand unique?
Tassja Damaso
: Almost 100 years of expertise in natural cosmetics and pharmaceuticals. Raw materials and sustainable sourcing are at the forefront of our standards. Furthermore, Weleda has a holistic approach when it comes to health and beauty. We believe nature offers the best solutions to every beauty and wellness need. Our products are free from synthetic compounds or toxic chemicals. Instead, we use flower, fruit and root extracts, minerals and essential oils, each one carefully selected and orchestrated to work with your body’s own systems. With respect for the earth we believe in protecting our farms and building fair trade partnerships to bring you the best nature has to offer.

IRMA: Tell us an extra Tipp or trick to use your product?
Tassja Damaso
: Weleda Skin Food Body Butter is rich in shea and cocoa seed butter, to leave skin feeling velvety soft. Best for indulging your senses and locking in moisture after a bath or shower. Plus it smells heavenly.

IRMA: What is your latest discovery in skincare? And what are you working on now?
Tassja Damaso
: Weleda recently launched a new range for blemished skin called Naturally Clear. Willow bark is one of the main ingredients because it has an antibacterial effect on the skin.

IRMA: If I travel and can just take 4 skin care products with me, what would you recommend?
Tassja Damaso
: Skin Food because it is so versatile, the Naturally Clear cleanser because it is gentle and yet effective, Everon lip balm for soft lips and the Pomegranate firming day cream. In late summer, Weleda is launching its third limited edition shower. Stay tuned!

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SWISS IONIN

Maria-Mercedes Kohl, Head of Marketing

IRMA: Why do you think Swiss Skin Care products have such a good reputation?
Maria-Mercedes Kohl:
The Swiss cultivate their craft and traditions. The people and their products are unique and unmistakable.

What makes your product unique?
Maria-Mercedes Kohl:
The ointment developed by a Swiss doctor, which were originally used for the treatment of wounds and skin diseases of all kinds, have a purely physiological effect on the contained ions such as calcium, potassium, magnesium or sodium in combination with natural active ingredients such as pectin, betaine and oak bark extract. Ions are special salts that can penetrate into the innermost tissue layers through ion channels, ie through tiny openings in the walls of your skin cells. Thanks to this harmonizing cell action, Swiss Ionin has both a healing and skin-tightening effect.

Tell us an extra Tipp or trick to use your product?
Maria-Mercedes Kohl:
Swiss Ionin is very recommendable in summer after sunbathing or  to treat sunburns.

What is your latest discovery in skincare? And what are you working on now?
Maria-Mercedes Kohl:
At the moment we are working on a moisturizer for the face.

If I travel and can just take 4 skin care products with me, what would you recommend?
Maria-Mercedes Kohl:

  • Swiss Ionin Grün, – because I like the cooling effect of peppermint, especially in summer,
  • Wildkräuter Öl which is applied on the temples for headache, a fast helper
  • Lipocreme , The quick help with dry lips and all skin areas requiring intensive care

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PARSENN PRODUKTE

Oliver Lüscher, COO

IRMA: Why do you think Swiss Skin Care products have such a good reputation?
Oliver Lüscher
: Swiss Skincare stand for Know-how (sophisticated in engineering and production), luxury (high quality and luxurious look), cleanliness (pure, clean water), authenticity (reliable, honest, sustainability).

IRMA: What makes your product unique?
Oliver Lüscher
: Of course similar characteristics as above. Our products are especially unique because:

  • Long experience in home market (45 years)
  • Leading product in Swiss pharmacies
  • Efficacy of the products because of special engineering/galenics and production process
  • Own plantation resp. Profound collaboration with local farmers for Edelweiss and Grape seed oil / (sustainability)
  • Purest Swiss mountain water
  • Family owned company

IRMA: Tell us an extra Tipp or trick to use your product?
Oliver Lüscher
: Easy to use, no special tricks, just use it and feel the power of alpine nature on your skin!

IRMA: What is your latest discovery in skincare? And what are you working on now?
Oliver Lüscher: Within the next weeks, we are launching the Tal Absolue Serum Booster, which combats all signs of ageing. Thanks to the high-tech peptide which stimulates the synthesis of the 6 most important skin matrix components, the depth of lines and wrinkles is reduced and the skin gains volume visibly. At the same time the highly effective alpine ingredients provide an anti-pollution effect; last but not least, the holistic protection concept, that contains a special light protection filter (Blue light filter) against mobile phone and tablets screens.

IRMA: If I travel and can just take 4 skin care products with me, what would you recommend?
Oliver Lüscher
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Tal Care, Hand & Nail Cream for daily use

–  Tal Med, Nail-Oil Serum – two in one serum for nails and damaged nail bed.

Tal Care Anti Age Serum – Vitamin C bomb with strong cooling and repair effect, applicable for face, décolleté and hands. (Anti Spot)

Tal Foot Mask, after a long day – home SPA feeling within 20 min.

 

LediBelle

Maximilian Schnorr, CEO.

IRMA: Why do you think Swiss Skin Care products have such a good reputation?
Maximilian Schnorr: Switzerland has a long history of providing the best quality products in the world. Think about watches or chocolate. Especially when it comes to agricultural products the quality is not only so high because of the pure nature, but also because of the strict laws and passion of the people to produce the best product possible.

IRMA: What makes your product unique?
Maximilian Schnorr: We’re using two unique treasures of the Appenzell nature: Goat whey that contains natural coenzyme Q10 and energising St. Jacob’s spring water.

IRMA: Tell us an extra Tipp or trick to use your product?
Maximilian Schnorr: Store our Cell Renewing Face Mask in your fridge to get an extra kick of freshness especially in summer!

IRMA: What is your latest discovery in skincare? And what are you working on now?
Maximilian Schnorr: Microbiome cosmetic is top of mind these days. We’re also working on ways that good bacteria increase the health of the skin as yoghurt does for the stomach.

IRMA: If I travel and can just take 4 skin care products with me, what would you recommend?
Maximilian Schnorr:
– A gentle cleanser for the face, a hydrating hand, hair and body wash, a rich serum and a sun cream (as I am traveling to the beach)
– A LediBelle Cleansing Gel (as a cleanser for face and body) and Cell Regenerating Serum (for day and night), an SK-II Facial Treatment Essence (the best tonic in the world) and B3 sun protection (as you have 3 different LSF in one product) -> if specific products

 

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IRMA travels the world, writes and illustrates the life she lives.

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