Beauty

More Editorials

Carry-on Beauty Minis
23. July 2023

These days, there is no need to refill and swap jars from large to small when travelling. Almost every skincare brand now offers minis, often in a set when travelling with carry-on luggage. Here is our edit of favourites in [...]

Make-up couture
10. July 2023

We are already incorporating the key looks from the A7W 23 Haute Couture shows in Paris into our summer beauty routine. One thing is for sure, beauty is more diverse than ever. Just look at the amazing body painting, for [...]

Summer perfumes
15. June 2023

We have chosen the scents that will keep us company this summer. They remind us of places, inspire us to travel or simply smell like the perfect summer.   HERMÈS, UN JARDIN A CYTHÉRE For the seventh incarnation of Hermès’ [...]

Beauty and the Luxury Hotel
10. June 2023

Beauty companies are increasingly looking to be displayed in luxury hotels to find the perfect target, a hyper-targeted luxury consumer. But also some travellers might book their hotel because of their favourite skin care company for an easier way to [...]

IRMAS May Beauty Edit
17. May 2023

is all about sweetness and indulgence. It’s the time when berries taste their best, our gardens bloom and we want to start summer. Our May edit gets you in the mood for fragrance and laisser – faire.   CHANEL, SERUM [...]

IRMA’S Book Launch Party
31. March 2023

Last week a few friends of IRMA celebrated the launch of Jasmin Khezri’s new book “IRMAS WORLD – Stilvoll in allen Lebenlagen“, published by Callwey, at the Tory Burch store in Munich. It was an evening not only to launch [...]

March beauty edit
28. March 2023

Is there anything more to wish for in March than the first warm rays of sunshine and perhaps a spring break on the beach? To help you get ready, here is our beauty edit with pomegranate for breakfast, a first-of-its-kind [...]

Stripes, shells and jellies
28. February 2023

These beauty products get us in the mood for spring. They look like shells (Byredo) or a striped parasol on the beach (Rouge Hermes Collection) and are already spreading the magic of summer. Isn’t beauty all about colour and fragrance? [...]

IRMA’S February beauty edit
14. February 2023

The month of February is for lovers and it is the time when we go out more often, put on some lip stick and colour our cheeks, it is just before spring and our skin still needs some extra care [...]

Lip care & colour
08. February 2023

Nothing is more difficult than finding the perfect shade of red lipstick to match your skin tone. Matte, shiny, deep or bright, the perfect shade of red can be transformative, adding an instant glow where it may have been lacking. [...]

January beauty edit
18. January 2023

The month of January needs colour and a little cheer for your eyes and soul. Indulge in some pretty packaging, whether it’s a lip stick in your purse or a bottle of body wash by the sink, and not to [...]

Body Conscious in January
03. January 2023

Maybe you’ve just returned from a ski holiday and feel ready to start the new year, or your body feels sluggish and already tired from all the partying over the holidays. Either way, these products make January skin and body [...]

IRMAS December Edit
24. November 2022

  TATA REPAIRATIVE MOISTURIZER Anti-Aging Hyaluronic Acid Moisturiser. This silky, ultra hydrating moisturiser is perfect for now and gives skin a dewy finish. Ideal for the cold winter months for dry, dull or mature skin.   HAIR by SAM KNIGHT, [...]

October Beauty Edit
15. October 2022

October, the month of harvest, with all the richness of nature in the most beautiful colours. It is a month with many beneficial beauty benefits. Inside, you can stock up on vitamins from ripe fruit and garden vegetables, and the [...]

Prepping Winter Hair
22. September 2022

Here comes IRMA’s guide on how to care for your hair after summer. To prepare for the winter days, hair and scalp need to be cared for as well as the skin. We found all products at niche-beauty-com. 1.COFFEE FOR [...]