Last week a few friends of IRMA celebrated the launch of Jasmin Khezri’s new book “IRMAS WORLD – Stilvoll in allen Lebenlagen“, published by Callwey, at the Tory Burch store in Munich.
It was an evening not only to launch the new coffee table book but also to celebrate the collaboration between Irmasworld and Tory Burch as well as the Tory Burch Spring/Summer 2023 collection.
Irmasworld has contributed numerous illustrations, articles and events for the American designer. If there is one thing they have in common, it is a passion for colour and travel.
Instead of reading from her book, Jasmin went through it as if it were a daily manual of moments, things and ideas to be inspired by.
The fashion chapter is all about consuming fashion in a sustainable, fun and responsible way. Which items in her wardrobe make it easy to get dressed in the morning and which pieces are worth investing in. Travel and Dine & Wine are full of tips on where to stay in IRMA’s favourite places, how to pack light and fast, and how to create a holiday experience that starts the minute you pack your bags.
There are sections on interiors, living, skincare and health & mood to make life easier and many interviews with people who have crossed IRMA’S aka Jasmin’s path such as Tory Burch, Carmen Haid and Marie Louise Sció from Hotel Pelicano, to name but a few.
The book is a selection not only of irmasworld.com, the digital magazine`s since almost 15 years now, but also portfolio of photography Jasmin shot from her travels and a wide selection of her illustration art portfolio with many dawn’s of her personal style that not only creates IRMA but all women of all races and colours, sizes and ages, backgrounds and appearances.
A multifaceted book about women of our time.