Fashion

More Editorials

Team IRMA’S favourite summer pieces
30. May 2022

Last week we had a pop-up presentation at the Odeeh B7 store in Munich, where Jasmin Khezri, the designer and founder of the eponymous brand, presented her collection together with part of her team. Everyone has chosen their favourite outfit [...]

Sisley x Jasmin Khezri Collection
26. May 2022

This week, IRMASWORLD, in collaboration with French skincare and beauty brand SISLEY, Paris, hosted a very special event at the ODEEH B7 store in Munich. The idea was to combine fashion and beauty in a very special and fun way. [...]

Milano summer guide
14. May 2022

Last week we hosted a presentation for Plan C and jewelry brand Aliita at our Munich home. While Plan C founder Carolina Castiglioni and Alita’s Cynthia Vilchez Castiglion presented their collections, we chatted about their favorite things to do in [...]

The mini bag
10. May 2022

How mini a bag can be? This trend is not about carrying it all, it is all about size and it will be micro mini this season. A large basket is becoming a mini bag and a cross body will [...]

Denim love
05. May 2022

After loungewear comes denim. This summer we still like to keep it simple with our edit of favourite denim styles and accessories. Denim, whether flared, boot cut low-or high rise, mum, or dad, no longer skinny, you name it We [...]

Mother’s Day Edit
03. May 2022

It shouldn’t just happen on that one day, we like to give presents to our mother every day. Shop our small edit of selected gifts for your mother and order today, then you will receive a special gift-wrap until Mother’s [...]

The art of window display
23. April 2022

The cities need a new wave, something that inspire us, something that you like to check out.  Just like before online shopping took over. We think that window design should get a new focus to be entertaining and fun again. [...]

Our best summer dresses
21. April 2022

Here comes our edit of best summer dresses from the Jasmin Khezri Collection. If you are a lover of print, pattern and color in combination with the softest, organic fabrics, or hand printed or woven, you will find your favorite [...]

Grab a summer bag
08. April 2022

Time to change your bag for summer and we’ve put together edits that add pops of colour, new fabrics and textures to get you in the mood for spring break. Here comes our edit of the summer bags:     [...]

Buying vintage has always been in fashion
29. March 2022

In 1970s, Yves Saint Laurent sent models down the runway in their mother’s ’40s evening gowns; Paloma Picasso and Loulou de la Falaise bought vintage clothes for authenticity and validity – the real deal, not a pale imitation.” And here [...]

Styling exercise and talk at TOD’S
24. March 2022

Walter Chiapponi succeeds one step further with each season, creating a look that combines Italian elegance with sportswear underlined by the heritage of craftsmanship. Known for Mr. Diego Della Valle’s introduction of the Gommino in 1978, the casual moccasin designed [...]

Irmasworld-the label is now “Jasmin Khezri Collection”
18. March 2022

Launched in 2021 and so far known as Irmasworld- The Label, the JASMIN KHEZRI Collection is an edited collection of everyday wear, featuring shirts, skirts and trousers. Reversible vests and jackets as well as dresses that double as coats, allow [...]

Scrunchie bunch
16. March 2022

Scrunchies are not only hair accessories, but they are also jewellery, a styling aid when you want to add a dash of colour to your look and are great fun matching the patterns of your cloths. We created a group [...]

Wear a scarf when traveling
15. March 2022

After the balaclava in winter comes the head scarf for spring. How do you make a headscarf look cool and effortless and what else can you do with a carré? It seems that head scarfs have been long forgotten. Remember [...]

Jasmin Khezri Collection Spring/ Summer 2022
12. March 2022

Our spring summer collection is now available in our online store. With this season we have changed the name to Jasmin Khezri who designs the ready-to-wear, accessories and knitwear. She studied at Parsons School of Design in Paris and New [...]